UTM Builder
Build trackable campaign URLs with UTM parameters in seconds. Free forever — no account required.
utm-builder.svg
Identifies which site sent the traffic (e.g. google, facebook, newsletter)
Or type your own
The marketing channel type (e.g. cpc, social, email)
Or type your own
The specific campaign name (e.g. summer_sale_2026)
Paid search keywords — useful for Google Ads
Differentiates similar content for A/B testing
Generated URL
Enter a URL to see your generated link here.
Want to track every click?
Sign up free to get analytics on every UTM link you create.
Get started freeWhat are UTM parameters?
UTM parameters are tags you add to a URL to track where your traffic comes from. When someone clicks a link with UTM parameters, the data is sent to your analytics tool so you can measure campaign performance.